Blowfish Glass UK

Blowfish Glass UK is an artist-led hot shop and gallery operating from Grade II listed building at the UNESCO heritage site, Red House Glass Cone in Stourbridge, the historic heart of British glassmaking, where tradition runs deep.

Our task was to craft a brand identity and digital experience that honours tradition while positioning the brand as a leader in fine art glass.

The brand identity was shaped around key themes—transparency, movement, curvature, and light—echoing the artistry of glassmaking. Inspired by the oxidation of copper, the color palette reflects the deep greens and mints often seen in their work, reinforcing a refined, timeless aesthetic.

We also designed a distinct yet cohesive identity for Blowfish Bespoke, their custom commission division. The challenge was to create a sub-brand that feels exclusive and tailored, yet seamlessly connected to the core Blowfish Glass identity.

The website overhaul was a critical transformation, addressing usability challenges and aligning the digital experience with the brand’s luxury positioning.

We streamlined the information architecture, improving navigation across the gallery, bespoke commissions, exhibitions, and workshops. The new UX/UI design balances functionality and storytelling, ensuring an immersive, high-end browsing experience that resonates with collectors, designers, and art enthusiasts worldwide.